7 steps to a brilliant website

Step 5 - It's all about content

Getting the right words, with the right appeal, in the right place - that's the key.

Headings are king on the web - big, bold, and attention seeking. If you can write good headings you're halfway there.

Of course you'll also want to add a decent sprinkling of keywords to work your way into search engines such as Google and Yahoo.

Professional copyrighters can be an investment worth considering?

Step 6 - Putting it together

As you can imagine, there is now a very clear picture of your site, and thorough amount of information available. Your web developer will then work with you to bring your vision to life.

It doesn't always come together the first time, so its worth while keeping an eye on progress. This is an investment that you'll have for a good few years, so you want it to be right!

Step 7 - 10, 9, 8, 7, 6, 5, 4, 3, 2, 1.......LAUNCH!

And with the final version finished off with some effective colours, and imagery, it's GO GO GO!

But lets not rest on our laurels. Its important to have some sort of tracking software built in to your site.

You need to know how many visitors you're getting, where they're coming from, and which page they're landing on. With that information available, you can make subtle changes, and look to build upon the solid foundation that you have.